Have you heard the phrase “print is dead” recently?
Well, 170 million Americans would disagree with you. In fact, a recent Nielsen Scarborough study found that print newspapers reach 69% of the U.S. population every month.
For small businesses this statistic is especially important. Reaching local audiences and driving traffic to your business can seem daunting. But newspapers still have tremendous reach and relevance to many communities.
If you’re considering advertising in print it’s important to understand what goes into creating and designing a print advertisement. This whitepaper will teach you important considerations so you can target your audience effectively.
Download Effective Advertising today and you will learn how:
- Craft a clear message that is directly relevant to your audience.
- Incorporate a call-to-action right from the beginning of the process.
- Be on the lookout for important design principles to be on the look for so your ad is as effective as possible.
- Set the right tone in your ad.
- And much more!
Download this whitepaper today to get helpful information and our checklist for designing impactful print ads and crafting clear headlines today and begin driving sales and increase your business awareness!