Marketing Strategy Blog

Lindsay Porter

Why you should use location-based marketing

By Lindsay Porter July 13, 2020

When you’re a kid on a family road trip, watching for the approaching billboard signs provides..

How small businesses can take advantage of busy tourism season

By Lindsay Porter July 8, 2020

If your business is in a popular tourist destination, you might not be the main attraction in..

5 steps to creating buyer personas

By Lindsay Porter July 7, 2020

As a local business owner, you might know all of your customers by name. That’s great! That will..

Event marketing 101 — getting started with events

By Lindsay Porter July 2, 2020

In the wide world of marketing opportunities for small businesses, event marketing is the cream..

How to generate more leads for your real estate business with long-form content

By Lindsay Porter June 29, 2020

Long-form content marketing sounds scary and time-consuming, but it’s really a minor extension..

10 ways to make social media work for you

By Lindsay Porter June 17, 2020

I wish I could give you a copy of our social media plan as a guide for success. But just as..

Content marketing for real estate - 6 must haves

By Lindsay Porter June 16, 2020

Most real estate professionals know how to promote individual properties for sale. The framework..

How to beef up your content marketing strategy using native advertising

By Lindsay Porter June 4, 2020

Native advertising is not new, but it’s still not a standard practice for many businesses...

How to Promote Nonprofit Events with Little or No Budget

By Lindsay Porter May 11, 2020

As a nonprofit organization, the goal of your event is probably to raise money for your..

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