Marketing Strategy Blog

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Grow Your Reach with IGTV

Video Content That Improves Engagement

A strong social media presence is a necessity for businesses..

Free Newspaper Advertising With Cause-Related Marketing Strategy

Positive PR That Advertising Just Can’t Buy

Yes, there really is such a thing as for free newspaper..

The Power of Your Database: How to Use Print to Grow Your Subscriber List

While it’s true that your subscribers live in the digital world, it doesn’t mean you should ignore..

Create a Customer-Centric Marketing and Advertising Strategy

As a business owner, you know customers are the make-or-break factor for your business. A solid..

Digital Native Advertising Examples

Your customers don’t enjoy banner ads. In most cases, they’re ignoring them. Those disruptive video..

Next Level Targeting: Utilizing Intent Data to Reach the Right Audience

Do you know your perfect target audience? Do you know who you’re trying to reach with your..

Is Your Business REALLY a Brand?

Every business owner struggles with defining their business objective and ensuring their marketing..

Step 1 to Marketing ROI: Understanding Your Best Customers

With all the advancements in technology and data collection today you may think you have a pretty..

You Can Use Audience Targeting To Show Your Ads To Your Potential Customer: Here’s How

In recent years there has been a lot of discussion around display advertising, but this blanket..

6 Questions To Ask Before Committing to a Marketing Campaign

An effective marketing campaign strategy is essential to growing your company and staying..

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