Marketing Strategy Blog

A Beginners Guide to Email Segmentation Strategy

If you are new to email marketing you may not know that email segmentation is one of cheapest and..

What are Native Ads, and Why Should Your Business Use Them?

Native advertising is one of the fastest-growing (and effective) digital ad mediums, and for good..

Local Search in 2017: A Practical Guide to Winning at SEO [FREE GUIDE]

As a small business owner ensuring that you are being found by all your potential customers is one..

Spring Forward with a Seasonal Business Strategy

The first day of spring (the crowd roars) is Monday, March 20. While there will be chores on the..

INFOGRAPHIC: SEO Optimization Tips for Blogs and Webpage Articles

There is no doubt that optimizing your blog posts or web articles for search is important. But with..

HTML Coding Basics Everyone Should Know

I originally began learning about the concept of HTML when I was in school studying journalism. It..

10 Must-Have WordPress Plugins for Business Websites

WordPress has become the go-to CMS (content management system) for small-business websites. And..

5 Ways to Increase Your Subscriber List, and 5 Ways to Market to Them Better

If you're not using email marketing to its full potential, you could be missing out on..

How to Use Social Media Listening Data to Inform Your Marketing Strategy

Imagine having the ability to know exactly what your audience is saying about your business or..

5 Websites with Beautiful (and Free) Stock Images

Did you know that 90 percent of information transmitted to the brain is visual? Or that including..

Google Home, Amazon Echo and How Digital Assistants Will Impact Your Business

Ten years ago, Apple co-founder and tech deity Steve Jobs announced the first iPhone. It was, in..

Marketing Trends 2017: Five Things Small Businesses Should Prepare For

Happy New Year! 2017 is officially underway and with the changing of the calendar comes the..


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