Marketing Strategy Blog

Why Google My Business is Important for Local SEO

By Zephen Guthrie August 10, 2020

Many local businesses compete online everyday for an opportunity to provide their products and..

5 Steps to Get Started with Email Marketing Automation

By Kelly Geary July 27, 2020

Email has become a staple of the marketing strategy for many businesses. It's a cost-effective..

How small businesses can take advantage of busy tourism season

By Lindsay Porter July 8, 2020

If your business is in a popular tourist destination, you might not be the main attraction in..

Event marketing 101 — getting started with events

By Lindsay Porter July 2, 2020

In the wide world of marketing opportunities for small businesses, event marketing is the cream..

The Beginner’s Guide to Instagram Advertising

By Hattie Rensberry June 24, 2020

What is Instagram?

Instagram is a social media platform owned by Facebook which is based..

Web Design 101: Tips for small businesses

By Hattie Rensberry June 15, 2020

Websites are now necessary for demonstrating your company’s technological literacy, and..

A step-by-step guide to optimizing your LinkedIn Company Page

By Caren Roblin June 8, 2020

With more than 30 million companies establishing a presence on LinkedIn, it makes sense to..

Building Reviews For Your Restaurant

By Dave Cherry June 2, 2020

Everyone enjoys a good restaurant meal from time to time, and now that the COVID-19 restrictions..

12 tools to help improve your website SEO

By Caren Roblin May 25, 2020

When it comes to SEO tools, there are a ton out there.

The Basics of Marketing to Tourists

By Hattie Rensberry May 19, 2020

Traveling in our world is easier than ever. Many Americans own a car and are constantly..

5 Steps to COVID-19 Support for Your Small Business

By Zephen Guthrie May 14, 2020

The COVID-19 pandemic has brought unprecedented financial challenges for businesses across the..

How to Promote Nonprofit Events with Little or No Budget

By Lindsay Porter May 11, 2020

As a nonprofit organization, the goal of your event is probably to raise money for your..

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